CASE STUDY

Realm Yoga & Pilates is dedicated to enhancing fitness through the tranquility and wellbeing inherent in yoga and pilates. Our branding journey for Realm focused on creating an identity that reflects the studio’s commitment to serenity in movement. The logo, characterized by fluid lines and a calm, monochromatic color palette, mirrors the effortless flow of the studio’s classes. Typography and art direction were carefully chosen to evoke a sense of peace and focus, essential elements of the Realm experience.

For Realm’s digital presence, we designed a sleek, minimalist website that serves as a calming portal for clients, encouraging exploration and interaction with the studio’s offerings. The site integrates seamlessly with Realm's booking systems, offering easy access to class schedules and providing essential wellness resources. This holistic approach to brand identity and online functionality distinguishes Realm in a bustling wellness market, attracting those who seek balance and core strength in their fitness routines.

The comprehensive brand strategy developed for Realm not only captures the essence of their yoga and pilates expertise but also amplifies their vision of fostering a community centered on health and mindfulness.

Realm